Emily Huggard

Director of AAS Fashion Marketing, Parsons School of Design

Emily Huggard is an assistant professor of fashion communication at Parsons and the author of Communicating Fashion Brands: Theoretical and Practical Perspectives. In her research, she explores how brands create proximity with the consumer in the physical, digital, and social realms and how installation art is used as a brand experience tool in the post-consumerist and post-digital epoch. She has more than 12 years of experience developing marketing and brand and communication strategies in the luxury, menswear, and eyewear sectors and has worked with brands such as Victoria Beckham, Cutler and Gross, Maison Martin Margiela, COS, Maison Kitsuné, and Want Les Essentiels.

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